Journal of Accounting, Marketing and Finance Marketing (JAMFM) 01
COMMERCIAL ENTERPRISE DISRUPTION IN INDIA: A REVIEW
(This article belongs to Vol - 01, Issue - 01)
The overview paper studies the quantity to which new begin-us have disrupted the present Indian market. It has visible a skyrocketing growth inside the wide variety of recent entrants inside the financial system with advanced technology and creative techniques. it is a dependent observe which gives data about the concept, characteristics, parameters, and present-day marketplace examples together with their market facts. It also remarks at the emerging disruption that has a high chance to create sustainable value for a shareholder in addition to the clients. Also, it throws mild on whether this phenomenon is a possibility or hazard to the prevailing business.